“Do interesting things and interesting things will happen to you.” These are the immortal words from Sir John Hegarty, cofounder of Bartle Bogle Hegarty, and one of the most, if not the most, profoundly gifted advertising minds for the better part of a century, giving us memorable works such as the ‘Launderette’ commercial for Levi’s

as well as the ‘Vorsprung Durch Technik’ promotional video for Audi

Found here in a great piece from, this advertising jedi master divulges some pointers that have helped him stay relevant and successful in an industry that is known to chew up creatives and spit them back out in an astoundingly short amount of time.

Average Rating: 4.8 out of 5 based on 174 user reviews.




Category: Inspiration